Hey! I'm Anna,
Welcome to the Studio :)
The Design Process.
01.
VISION
All projects in the Studio start with a deep dive into your vision for your brand. What is the big WHY behind what you do? What does your dream brand look like in 5 years? My job is to help you create a website to make that happen.
(Truly one of my favorite parts of the process!)
(Truly one of my favorite parts of the process!)
02.
UX STRATEGY
Strategy is sexy– don't forget it! It's truly the backbone of everything aesthetic of your website. We'll review your brand's ideal client and develop their ideal user journey (aka from window shopping to buying). Establishing this first means everything else is designed with your brand experience in mind.
03.
CREATIVE DIRECTION
Where strategy become visual. We'll get into what elements your audience really connects with and boost your brand recognition. This includes photos, color usage, animations, interactions, and layout choices.
04.
DESIGN & DEVELOP
The execution stage! I'll design your website in Figma, where we'll review it together. Once she's good to go, I'll develop her in Webflow and start adding the fun things (animations, interactions, etc.). This is where you site really comes to life!
05.
FINISHING TOUCHES & TESTING
You'll invite a few (trusted) people to come and test drive your site before launch. This gives us a great opportunity to review any part of your brand's experience that needs a little tweak. I'll also setup finishing touches like analytics and basic SEO.
06.
LAUNCH!!
Pop a bottle and celebrate! There's nothing like the feeling of being wildly confident to send people to your website knowing they'll love it. We'll go through a site training and walkthrough to make sure editing your content in the future is a walk in the park.